Tuesday, September 25, 2007

Facebook no longer fastest growing site - Brand Republic News - Brand Republic

Facebook no longer fastest growing site - Brand Republic News - Brand Republic: "Facebook no longer fastest growing site by Hayley Pinkerfield Revolution UK 25-Sep-07, 11:00 LONDON -Facebook is now the UK’s most popular social network, but is no longer the fastest growing site, according to the latest figures from Nielsen//NetRatings. Facebook, with Microsoft currently poised to buy a minority stake, now has more unique users than its NewsCorp-owned rival, MySpace. Facebook received 6.5 million unique visitors in August 2007 compared to MySpace's 6.4 million - both are now visited by one in every five Britons online. However, Facebook has lost the title of fastest growing site to Perfspot.com. The site, that allows users to create their favourite web content and sites such as news and weather, has grown by 756 per cent in just four months. Facebook grew by 541 per cent over the eight months from December 2006 to August 2007. “The suspicion that the next big thing in social networking could always be just round the corner is illustrated by PerfSpot. It wasn’t even on the social network radar until April of this year but in the last four months its visitor numbers have grown at a greater rate than Facebook has across the last eight months. “Some, however, have theorised the future of social networking will revolve around"