Thursday, July 06, 2006

NMA.co.uk [100% Interactive Marketing, Media, Mobile and Advertising]

NMA.co.uk [100% Interactive Marketing, Media, Mobile and Advertising]: "Blue Barracuda hires Agency Republic's media head Moore
Platform: Internet | Author: Sam Matthews | Source: NMA magazine | Published: 06.07.06
Email article | Printer Friendlymore NewsFull service digital marketing agency Blue Barracuda has hired Agency Republic's media director Bradley Moore to run its media division.

Moore, who grew Agency Republic's digital media department from one to 16 people in five years, will join Blue Barracuda in September.

As media director, covering search, affiliate and display advertising, he will head a team of seven, although Blue Barracuda plans to grow the team rapidly over the coming months.

Moore will also...
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... help the London agency grow its business in Europe; it recently pitched for pan-European accounts in France and Italy.

Prior to joining Agency Republic, Moore worked as head of media for Agency.com for two years. He started his career in his native Australia where for five years he worked with Bates and BBDO. He has worked with BA, Heineken, O2, the BBC and Blockbuster.

Martin Talks, Blue Barracuda CEO, said, 'Bradley built Agency Republic's digital media division from scratch and is a leading light in digital media planning/buying.

'He will be central to Blue Barracuda's continuing drive to win large international digital accounts.'

Blue Barracuda clients include Nectar, T-Mobile, BAA and TGI Fridays.

bluebarracuda.com"